618 price war upgrades JD Supermarket live broadcast to challenge the number one lipstick, spot sales starts with the same style and gets 10% off

The longest 618 in history is in full swing, and the price competition has entered a white-hot stage.

On the evening of June 6, the live broadcast room of JD Supermarket was broadcast live at the same time with the lipstick leader Li. It was called the "evaluation ceiling" and has more than 4 million fans. Xianbaobao baby, a celebrity with more than 4 million fans, was a guest at the live broadcast room of JD Supermarket, and compared the price for fans.

After comparing, the same style of pidan cat litter sold is half cheaper than the live broadcast room of Li's lipstick.

Not only that, the price advantages of more than ten products in various categories such as washing, care, mother and baby, and food in the live broadcast room that night were very obvious, and the live broadcast room of JD Supermarket was at least 10% cheaper than the live broadcast room of Li’s lipstick.

The same type of pidan cat litter is half cheaper, the stroller is 177.9 yuan cheaper, and millions of fans and internet celebrities call it "server".

Take the pidan cat litter as an example. In the live broadcast room of JD Supermarket on the evening of June 6, 2.4Kg*8 packs of pidan cat litter are only sold for 65 yuan, which is half cheaper than the live broadcast room of Li’s lipstick.

The daily essential toiletries, JD Supermarket live broadcast room also brings lower prices to consumers. For example, L'Occitane 1L Sweet Almond Peach Citron Amber Fragrance Bath Oil is not only 10% cheaper than the lipstick No. 1, but also a customized gift bag is given.

The Yiletu emu two-way stroller, which is guarding the baby father and mother, is only sold at 1,601.1 yuan in the live broadcast room of JD Supermarket, which is 177.9 yuan cheaper than the live broadcast room of Li’s lipstick, which is equivalent to 10% cheaper.

In addition, the Sandun Half Digital Planet series instant coffee solid beverage, the Li Li lipstick live broadcast room is priced at 399 yuan, and the JD Supermarket live broadcast room is only 359.1 yuan, which is 10% cheaper. The 3-bottle Sichuan Bazi is nearly 25% cheaper than the lipstick number one in the live broadcast room of JD Supermarket.

The "really low price" in the live broadcast room of JD Supermarket not only made netizens sigh that "I have never enjoyed such a low price in so many years of shopping", but also made Xian Baobao baby call him "suit".

On the night of the live broadcast, Xian Baobao Baby, who was originally half-doubted about JD.com's "good and cheap", could not help but sigh that "JD Supermarket Procurement Live Broadcast Room is trying every means to fight for lower prices for friends in the live broadcast room."

Real self-operated + direct purchasing from origin. JD Supermarket's live broadcast room has a hard-pressed lipstick. The price is 10% off.

Previously, the Li lipstick's number one has accumulated a lot of fans with its first-mover advantage in the live broadcast field. However, with the development of the industry, JD Supermarket has taken a different approach, cutting off the intermediate links through the "real self-operated + direct procurement of origin" model, truly ensuring quality and ensuring the lowest price.

This year, the live broadcast room of JD Supermarket was officially announced early, and the live broadcast with Li’s lipstick number one, selling the same or similar products in spot stock, and 10% off the price of his live broadcast room, bringing real discounts to consumers.

As Xianbaobao baby said, "The 'lowest price on the entire network' is not something that can be called out, it must be done really. What consumers want is really cheap, not just making noises." JD Supermarket can win the favor of consumers with low prices as its confidence.