Implement the national strategy and serve regional people's livelihood China Minsheng Bank officially launches the "Beijing-Tianjin-Hebei Three Local Card"

In order to deeply serve the national coordinated development strategy of Beijing-Tianjin-Hebei, promote regional economic integration and convenient life for residents, on June 6, China Minsheng Bank and China UnionPay held a press conference in Beijing to officially launch an innovative financial product - the "Beijing-Tianjin-Hebei Three Local Card". This marks another important progress made by both parties in promoting regional payment connectivity and building a convenient and beneficial financial service ecosystem.

(Site of the "Beijing-Tianjin-Hebei Three Local Cards" press conference)

The "Beijing-Tianjin-Hebei Three Local Cards" is a UnionPay debit card product jointly launched by Minsheng Bank Beijing Branch, Tianjin Branch and Shijiazhuang Branch, including "Beijing-Tianjin-Hebei Three Local Cards and Color Cards", "Beijing-Tianjin-Hebei Three Local Cards and Color Cards and Color Cards of Beijing-Tianjin-Hebei Three Local Cards and Color Cards". This product closely revolves around market demand, adheres to the purpose of "benefiting the people, convenience and benefiting the people", deeply integrates China UnionPay's design concept of "payment without boundaries and innovation without boundaries", and relies on the development advantages of the Beijing-Tianjin-Hebei metropolitan area to effectively integrate UnionPay resources and regional financial and non-financial rights and interests in the three places.

Dong Junfeng, chairman of China UnionPay, said at the press conference that China UnionPay and Minsheng Bank have maintained close strategic cooperation for a long time, and the cooperation between the two sides has achieved remarkable results. The release of the "Beijing, Tianjin and Hebei three-district card" is another important measure for both parties to respond to national strategies and implement the purpose of "payment for the people". UnionPay will closely unite with Minsheng Bank to make the scenario ecology bigger and stronger, optimize payment and financial services, and contribute to the coordinated development of Beijing, Tianjin and Hebei and the construction of a financial power.

Wang Xiaoyong, President of China Minsheng Bank, said that the "Beijing-Tianjin-Hebei Three Local Card" aims to further optimize the interconnection of the three places, create a "localized and convenient" consumer ecosystem, create a people's livelihood service brand in the Beijing-Tianjin-Hebei region, and inject greater financial momentum into regional coordinated development and residents' quality life. Minsheng Bank will continue to deepen strategic cooperation with China UnionPay, comprehensively promote new models for people's livelihood, boost regional consumption vitality, work together to promote high-quality development, and serve regional economic development and people's livelihood improvement with practical actions.

According to reports, the "Beijing-Tianjin-Hebei Three Local Card" focuses on the core needs of customers in the region in business processing and high-frequency life scenarios such as "medical, food, housing, transportation, culture, entertainment, and shopping", and aims to provide more abundant, convenient and integrated comprehensive services in the same city. By closely combining shopping and travel with financial tools, and supplemented with people-friendly subsidies, we vividly implement the customer-centric service concept.

At the same time, cardholders can enjoy exclusive discounts such as new customer gifts and standard gifts, and also enjoy multiple discounts such as free handling fees for cross-bank withdrawals between ATMs in the same city and off-site, free SMS instant messaging. The card also superimposes multiple customer rights systems such as China Minsheng Bank's "V+ tasks" and "extraordinary courtesy" to fully meet customers' diversified living needs.

In terms of product design, the "Beijing-Tianjin-Hebei Three Local Card" not only provides differentiated financial services such as rate reduction and product customization, but also extends the activity radius of full reduction in the people to all aspects of daily life. Among them, relying on Yunflash Payment’s card payment discount, it covers millions of high-quality merchants in the Beijing-Tianjin-Hebei region, injecting new financial momentum into the integrated development of the Beijing-Tianjin-Hebei region and the quality of residents’ lives.

Source of this article: China Financial Information Center Lujiazui Financial Network Editor: Hu Wenzhe Editor: Gu Shuxu