In order to promote the traditional culture of the Chinese nation and enhance the awareness and love of community residents for traditional festivals, Weng'an Fumin Rural Development Bank and Jianzhong Town People's Government jointly held a wonderful Dragon Boat Festival theme event on May 28, 2025. More than 80 residents participated enthusiastically, more than 100 flyers were distributed on the spot, more than 80 people added on WeChat, and more than 80 people scan the event code.
The event site was decorated with lights and the fragrance of rice dumplings was everywhere. The bank staff and government staff enthusiastically introduced the origin, customs and other knowledge of the Dragon Boat Festival to residents. A colorful experience area was also set up on the site, including traditional handicraft activities such as making rice dumplings, making sachets, and drawing easter eggs. Under the guidance of the staff, residents participated one after another and felt the unique charm of traditional festivals.
In addition to traditional festival experience activities, this event also incorporates the popularization of financial knowledge. Based on current financial hotspots, bank staff explained to residents about preventing financial fraud and reasonable financial management. Through vivid cases and interactive Q&A, residents' awareness of financial risks and financial management capabilities have been improved. Government staff also introduced relevant financial support policies to provide residents with more financial service information.
This government-bank cooperation not only enriches the spiritual and cultural life of community residents, enhances emotional exchanges between residents, but also provides useful experience for the cooperation between banks and the government in the field of community services. In the future, the two sides will continue to strengthen cooperation and carry out more meaningful activities to provide community residents with better quality and comprehensive services.
Through this activity, Weng'an Fumin Rural and Town Bank and Jianzhong Town People's Government have further narrowed the distance with community residents and established a good social image. In the future, Weng'an Fumin Rural Bank will continue to uphold the concept of serving the society and giving back to the society, and contribute more to building a harmonious community and promoting local economic development. (Wang Tengfei)
Editor: Zhang Wei, Wang Lijuan, Wang Jingjing, Cao Yang
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